Where can you add Value?


807e667393914edd8190f2d94701385a.jpg

Most employers want a candidate who can not only do the job as per the job description but who will go above and beyond the call of duty and put in 110% effort at all times. This may mean arriving slightly earlier than scheduled, leaving slightly later and putting in extra effort to secure a sale or contract etc. Show how you can add value to your future employee and you will be noticed!


So how do you let the employer know that you are an employee who will add value to their business and deliver 110%?


Your value add is the real contribution you make to your organization's success. While doing the activities listed in your job description or your job specification is important and makes a contribution, your value add moves beyond activities or actions performed and illuminates, instead, the actual contributions you made to your organization's success.


How to add value to your CV

  • Include details of how you added value to past organizations, list your contributions that exceed requirements of the job description. Such as increasing their profits, raising their public profile, customer service award etc.
  • Emphasize not what you want the company to do for you but what you can do for them.
  • Highlight any higher qualifications/awards so that they stand out.


All the above helps the employer to decide whether they want to shortlist YOU for an Interview. Add value to your CV and you increase your chances of getting through to the next round!


Even if this is your first job, you can reflect back on other areas where you 'added value'. Captain of a sports team, member of the school council, volunteer etc. Consider what your contribution was to those roles and be prepared to discuss them at the interview. Discuss them in terms that will appeal to the employer, such as:

  • I stayed late to tidy up afterwards and left the place better than we found it
  • I volunteered to clean the local park and cleared more rubbish per hour than any other park clearer.
  • I was a member of the school council and had a new idea for xyz, which proved very popular.
  • I increased my last employers profits by 15% - by implementing these strategies
  • I reduced company expenditure by reducing paper waste - introducing xyz measures


The task mentioned does not need to be complex and can be fairly simple but it is how you performed the task that counts and that is what you need to express to the prospective employer. Detail how you went above and beyond the call of duty and gave 110%. If you can impress the employer with your 110% effort you will fair better than the other job search candidates.


Value added activities or contributions most often produce measurable results for your company. These are things that make the company better - more profitable and a better place to work.


Value add contributions include measurable roles and activities. These are examples of value add activities and contributions.

  • Saved money. Often people only think about making money, but saving money can be just as valuable, if not more so. While sales people go out and make money, an HR person can add value by reducing turnover, which saves a fortune. An accountant can save money by implementing an internal audit that catches errors before they cause problems.
  • Awed customers. Lots of customers are customers of habit, and a competitor can break that habit by offering a sale or a nice perk. Awed customers don't let competitors in the door (or in the case of retail, don't go into the doors themselves). This is not just about meeting customer needs, it's going above and beyond to make sure the customer is satisfied.
  • Increased sales. This is the most obvious of the value added activities. A company needs income to survive and selling something is how that happens. Increasing those sales, whether through a salesperson who is a smooth talker, or an engineer who develops a new product that practically sells itself, brings increased sales to the company and a clear indication of added value.
  • Significantly reduced the time or steps necessary to complete a work process. Have you ever had a job where there was a long, tedious process to produce a monthly report? Everyone hates things like that. What if you could reduce the time needed to get this report done? What if you automated it? Everyone would sing your praises forever.


Don't just say, “I did a great job, and I am ready for this position.” Say, “I do a great job. For example, through my anti-bullying program, I've been able to reduce turnover in critical departments by 10 percent. This program has also increased employee morale, and made our company reviews on Glassdoor shine.” Take responsibility for the great things you do and the value you add to the company.


Likewise, when you write a resume, instead of listing tasks like, “produced a monthly report,” list the accomplishment, “Reduced the amount of time to complete monthly reports from 2 weeks to 2 hours by developing an automated process using Microsoft Access.” These are the employees organizations most want to retain and recruit. When you list those things on your resume, you become someone whom people want to hire.