Content Strategist Create content for the website on a timely basis. Identify the loopholes in our current content marketing strategies and suggest changes. Create SOPs for quality content management for the long term business goals. Manage and schedule social media posts for the target audience. Lead a team of writers for blogs and other short term assignments. Edit, proofread and improve content created by other team members. Ensure timely publishing of all the promotional material. Update the website and ensure it adheres to Search Engine Optimization (SEO) guidelines. Conduct content audits and research to improve our digital marketing efforts. Create and monitor web traffic as per the requirements. Coordinate with design teams for publications. Generate ideas around industry-related trending topics and nurture brand awareness. Document the status and the results achieved in a structured format.