Digital Strategist Planning, developing, and implementing digital marketing strategies Overseeing the performance of digital marketing platforms Monitoring and optimizing SEO/SEM Keeping a track of KPIs and ROI Forecasting digital marketing trends Measuring marketing and sales performance Managing and tracking the assigned budget for digital marketing Handling social media accounts of the company Developing ways to improve the quality of online content Discussing marketing plans with the Digital Marketing Manager Researching and staying up-to-date with the latest trends in digital marketing Identifying and analyzing online traffic Communicating with clients and understanding their marketing needs Assisting in the preparation of digital marketing reports